You’ve put in all of the leg work, and you finally have a physical location for your business. You’ve hired employees, made strategic relationships with vendors, and marketed your business online. But do you have a plan for your grand opening? If you aren’t prepared to show off your business with a fantastic grand opening, then you may not be maximizing your marketing. A strong opening can impress clients and make them more likely to spread the word about your business. Think entertainment, music, and food. Your entertainment options should match with what your clients want, as the ultimate goal is to build a deeper relationship with them. Let’s take a closer look at what successful grand openings look like.
Make People Want To Come Back
The goal of any grand opening is to make it so that customers want to come back again. You have to cultivate a positive, upbeat energy in order to make that happen. If you don’t have enough (or the right type of) entertainment, your opening night can fall flat. Avoid that problem by researching who your audience is and knowing what they are into. That brings us to our next point.
Does The Entertainment Fit Your Business Clientele?
You wouldn’t bring out the same comedian for a business meeting that you would for a school full of young children. You need to make sure that your entertainment choices actually fit your business clientele. If there is a mismatch, that is going to make it harder for you to actually turn those visitors into regular customers. Think about what your typical customer’s interests are, and what they get excited about. You need to spend that extra time to think about what kind of music they are into and whether they enjoy magicians to comedians.
Don’t Forget The Food!
Food can make or break an opening day event. You want to ensure that everyone is well fed in addition to being entertained. A great option for food can be catering from local vendors, with something as simple as pizza, hot dogs, or sandwiches. When people are hungry, they tend to get grumpy and are less likely to enjoy themselves.
The grand opening for a new business is a special time. And it is absolutely critical that you get things started off on the right foot. Having a stellar opening will spread the word about your business. That kind of buzz can help bring in new clients and give you a leg up on the competition. If you need some help figuring out the entertainment for your grand opening, give All In Fun a call. We specialize in all sorts of entertainment, from comedians, to magicians, and everything in between. Let us be your one stop shop for your entertainment needs. We serve the states of Utah, Colorado, Nevada, Idaho, and Arizona. Contact us today, and let’s get started on making that grand opening unforgettable.